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5.5.2003

WORLDWIDE RETAIL EXCHANGE SELECTS SYNCRA SYSTEMS COLLABORATIVE PLANNING PLATFORM TO REDUCE COSTS AND INCREASE SALES
FOR MEMBER COMPANIES

Supply chain collaboration and promotional event planning rollout to begin immediately


Chicago, IL, FMI Show – Syncra Systems, Inc., a leading provider of value chain collaboration solutions, and The WorldWide Retail Exchange (WWRE), the premier Internet-based business-to-business exchange in the retail e-marketplace, today announced that the WWRE has selected Syncra Systems to provide enhanced supply chain collaboration solutions to its members and their trading partners.

“Many of our members are now ramping up their collaborative initiatives,” said Sally Herbert, CCO at WWRE. “Our purpose was to find a robust way to support their efforts, and Syncra’s functionally rich and scalable solution is well-suited to their needs. We also felt confident in our selection of Syncra because of the company’s track record of success at many of the world’s leading manufacturers.”

Retailers and their suppliers are increasingly using collaborative planning to streamline their supply chains, driving improvements in service levels, reductions in inventory and increases in sales. One key area of collaboration in the retail industry is around promotional events, whereby suppliers get increased visibility into expected demand surges, thus enabling them to meet demand while reducing costs and inventory levels.

The structure of the partnership between the WWRE and Syncra gives retailers and manufacturers the freedom and flexibility to choose how they collaborate. Companies can collaborate either directly via the WWRE using Syncra’s software in an ASP model, or they can integrate their existing internal Syncra hubs with the WWRE. This offering would include the implementation support and services required to bridge the internal and external collaboration efforts and systems.

“This partnership is what the industry has been waiting for –- a single platform and a common approach to collaboration,” said Jeffrey Stamen, CEO of Syncra. “Retailers and manufacturers can now leverage collaboration to drive real cost savings in their supply chains and real profitability in their promotional events.”

About Syncra Systems, Inc.
Syncra Systems, Inc. is a leading provider of software and implementation services enabling supply chain collaboration. Leading retailers, manufacturers, and their suppliers rely on our collaborative planning applications to strengthen their trading relationships by improving service levels, reducing inventory and logistics costs, and enhancing trust. We provide the tools to help them coordinate event plans, forecast demand more accurately, and replenish more efficiently through an advanced suite of collaborative applications for planning and managing the alignment of supply and demand. Syncra Systems can be found on the web at www.syncra.com.

About the WWRE®
The WWRE is the premier Internet-based business-to-business exchange for retailers and suppliers. Designed to facilitate and simplify trading between retailers, suppliers, partners and distributors, the WWRE currently consists of 62 members from Africa, Asia, Europe, North America and South America with combined sales of approximately U.S. $900 billion. To date, the WWRE has saved its members over $495 million through the use of online negotiations, its first product offering. For more information, visit the website at www.wwre.org or www.worldwideretailexchange.org.


2003, Syncra Systems, Inc. All rights reserved. Syncra, Syncra Systems, Syncra Ct, Syncra Xt, Syncra Events, Syncra Demand, Syncra Supply, Syncra Replenishment Planning, Syncra Analyzer, and SyncUp are trademarks or registered trademarks of Syncra Systems, Inc. in the US and in other countries. CPFR is a registered trademark of the Voluntary Interindustry Commerce Standards Association. All other trademarks mentioned in this document are the property of their respective owners.

For more information:

Keri Phifer
kphifer@wwre.org

or

Syncra Systems, Inc.
Caitlinn Cohen
(781) 693-1258
ccohen@syncra.com

   
 
   
   

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